Icyayi cy'ibirayi, kizwi kandi nka boba tea cyangwa pearl milk tea, cyaturutse muri Tayiwani ariko cyahise gikundwa cyane mu Bushinwa no mu bindi bihugu. Ubwiza bwacyo buri mu guhuza neza icyayi cyiza, amata meza, na tapioca pearls (cyangwa "boba"), bitanga ubunararibonye bwinshi butuma umuntu anyurwa n'inyota ndetse n'ubushake bwo kurya.
Iterambere ry’inganda mu Bushinwa rishobora guterwa n’ibintu byinshi. Icya mbere, guhanga udushya no guhanga udushya mu maduka y’icyayi byatumye uru ruganda rukura, aho uburyohe, ibirungo n’ibirungo by’icyayi bitandukanye bivangwa n’uburyohe butandukanye. Kuva ku byayi by’amata bya kera kugeza ku bivangwa by’imbuto, ndetse n’amahitamo atari amata, amahirwe ni menshi cyane.
Icya kabiri, ukwiyongera kw'imbuga nkoranyambaga byagize uruhare runini mu guteza imbere gukundwa kwa bubble tea. Bitewe n'uburyo igaragara neza kandi ikagira ibihe bisangirwa, bubble tea yabaye ikintu cy'ingenzi muri feeds nyinshi za Instagram na TikTok, bituma abaguzi barushaho gushishikazwa no gushaka amakuru.
Byongeye kandi, inganda z’icyayi cy’umushinwa zirimo kwerekeza ku ntego mpuzamahanga yo kohereza ibicuruzwa mu mahanga. Kubera ko basobanukiwe ko isoko mpuzamahanga rifite ubushobozi bunini, abakinnyi bakomeye muri uru ruganda barimo gushakisha cyane ubufatanye n’inzira zo gukwirakwiza ibicuruzwa byabo kugira ngo ibicuruzwa byabo biboneke ku isi yose. Kuva ku maduka y’icyayi agezweho mu mijyi yuzuye abantu benshi kugeza ku masoko yo kuri interineti, ubunararibonye bw’icyayi cy’umushinwa ubu ni urugendo rugufi cyangwa urugendo rugufi ku bafana ba miliyoni mpuzamahanga.
Twebwe Beijing Shipuller dutanga ubwoko bwinshi bw'icyayi cy'amata n'ibikoresho byo guteka, harimo ifu y'icyayi cy'amata, umupira wa tapioca pearl, ibikombe by'impapuro, ibyatsi, n'ibindi. Twibanda ku guhanga udushya n'ubwiza, Shipuller ikomeza gukora ibicuruzwa bishya bihuye n'ibyifuzo bihora bihinduka by'isoko mpuzamahanga. Twifuza kugeza uru rwego ku rwego rw'isi no gutanga umusanzu wacu mu iterambere n'iterambere ry'inganda z'icyayi cy'amata ku isi.
Umuyobozi Mukuru wa Beijing Shipuller Company yagize ati: "Twishimiye iterambere ritangaje ry'inganda z'icyayi cy'ibirayi byo mu Bushinwa kandi twifuza kugira uruhare runini mu kwaguka kwacyo ku isi yose." Intego yacu ni ukugurisha ibicuruzwa byacu by'igiciro cyinshi ku mpande zose z'isi, tugaha imbaraga amaduka y'icyayi kugira ngo atange ubunararibonye bwiza bw'icyayi cy'ibirayi no gukomeza guteza imbere intsinzi y'inganda z'icyayi cy'ibirayi byo mu Bushinwa."
Shipuller yemera ubushobozi bunini bw'isoko mpuzamahanga kandi irimo gushakisha mu buryo bwimbitse ubufatanye n'inzira zo gukwirakwiza kugira ngo ibicuruzwa byayo bigere ku isoko mpuzamahanga. Ibi bikozwe muri ubu buryo, isosiyete igamije koroshya iterambere ry'umuco w'icyayi cy'ibirayi birenze imipaka y'Ubushinwa, ikamenyekanisha abafana bashya babarirwa muri za miriyoni mu isi nziza y'icyayi cy'ibirayi cy'Abashinwa.
Kohereza hanze ibicuruzwa by’icyayi cy’umucanga mu Bushinwa n’ubuhanga bwabyo si ukwagura amasoko gusa, ahubwo ni no gusangira ubunararibonye mu muco no guteza imbere ubunararibonye mu muco. Mu gihe icyerekezo cy’icyayi cy’umucanga mu Bushinwa gikomeje gukwirakwira ku isi, Beijing Shipuller Company yiteguye kuyobora, kohereza ibicuruzwa byayo ku masoko mashya no guteza imbere iterambere ry’uru ruganda rukomeye kandi rukundwa.
Igihe cyo kohereza ubutumwa: 14 Nzeri 2024